I created and produced various multimedia posts across the social media platforms—from logos, GIF animations, and TikToks, here are some of my favorites!

INSTAGRAM + TWITTER

UC Davis had the opportunity to be featured in an Amazon Prime series called “The College Tour,” highlighting nine vastly different students but all sharing the connection of being an Aggie.

I was tasked to build individual Instagram carousel posts for each of the nine students for the @ucdavisadmissions Instagram page—these posts would also be modified and published on UC Davis’s Twitter page @ucdavis.

 
 
 
 

TIKTOK

With the emergence of TikTok and its overwhelming influence on new ways of marketing and outreach, UC Davis jumped on the bandwagon.

Due to university guidelines and policies, making creative and engaging content on a platform that feeds off of fun trends, there needs to be a cohesive middle ground for the channel to succeed.

I, along with the other interns, created over 50% of the content found on the page, formulating innovative ways to highlight UC Davis.

 
 
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